CAWEB Master’s Adds New Intercultural Communication Course

Starting in 2021, the CAWEB master’s will have a new course called Intercultural Communication. We are honored to have the opportunity to talk about this course in more detail with it’s instructor, Tatiana Ryabinina. Meeting Tatiana Ryabinina Hi, Tatiana! To start, could you please introduce yourself? Hi and thank you for inviting me! I am […]

Is augmented reality the marketing tool of the future?

You’ve never taken a picture of yourself using a Snapchat filter? Or even tried catching Pikachu or Charmander while playing Pokemon Go? Then stop whatever it is you are doing and let us explain everything you’ve been missing out on with augmented reality! What is augmented reality? Augmented reality (AR) makes it possible to integrate […]

What is the difference between 2D and 3D?

Graphic design forms part of our daily lives. Whether in advertisements, magazines or websites, there is not a single day that goes by without seeing computer graphics. The graphics that we see everywhere can be split into two categories: 2D and 3D. In this article, we will take a look at the differences between these […]

Shopify to adopt React Native framework

At the beginning of 2020, the e-commerce platform Shopify announced that the React Native framework would be used to develop all it’s future applications. Among the numerous programming languages, why did Shopify choose React Native in particular, what exactly is React Native, and more importantly, what are the benefits of this language specifically? In this […]

Are podcasts the best support for your digital strategy?

Podcasts are one of the audio formats that have gained significant popularity over the last few years. In November 2020 alone, more than 104 million podcasts were downloaded or streamed, according to Médiamétrie. This form of audio support is attracting an increasing number of users and has also caught the attention of several companies. Known […]

Top 5 Best Website KPI’s

When you want to analyse the performance of your website, you need to define your goals: increase your sales, improve your retention rate, and so on and so forth: here are 5 KPIs you definitely need to include in your analysis to improve your presence on the web. What is a KPI? A KPI (Key […]