Twitch: The New Goldmine of Digital Marketing

Twitch is a video live streaming platform launched in June 2011 and acquired by Amazon in 2014. Initially focused mainly on live streaming of eSports competitions and video game related content, nowadays, Twitch’s content has been getting a lot more diverse and attracts different content creators. How does Twitch work? A streamer broadcasts live video […]

Is Twitch a new broadcasting platform worth considering?

Twitch is a live video streaming platform that was launched in June 2011 and then later acquired by Amazon in 2014. It initially focused mainly on livestreaming eSports competitions and videogame-related content, but the platform is diversifying and starting to attract different content creators. Whether it’s social eating (or Mukbang), live art creations or just […]