Jean Jaecklé has specialized in Search Engine Optimization (SEO), online advertising (Facebook Ads and Google Ads), and digital marketing since 2013, after completing a Master’s in Multimedia Environment Building from the University of Strasbourg in 2003. Since January 2018, he has mainly been working freelance on digital projects for various business sectors in e-commerce (products and accessories for men, sale of watches made out of wood and other eco-friendly products, hypnosis, financial asset management, etc.). Jean Jaecklé teaches the social media management module for the CAWEB master’s.